Focus On Connecting, Collaborating And Curating
Embark on an intimate journey with the only name synonymous with the luxury travel industry – Luxury Travel Advisor
Two communities under one roof
ULTRA Summit is co-located with GMITE
Gather with the full travel industry as travel advisors and suppliers from the co-located event, GMITE, will join ULTRA Summit during the new “Trends & Topics” day. Thought leaders will present various topics driving the industry’s current and future business including global geopolitics and travel policies/advisories, the growth of bleisure, and the growing client demands for authentic travel experiences.
ULTRA Summit 2025 in photos
Discover the ULTRA Summit Experience
Don’t just take our word for it — hear directly from the people who matter most! Our attendees share firsthand why GMITE stands out as the must-attend 1:1 event in luxury travel.
In-person events are the most trusted information source
With misinformation on the rise, in-person events have emerged as the most trusted source of information. Face-to-face interactions foster not only credibility but also inspire fresh ideas, collaboration, and connection amidst ongoing global shifts.
Source: Winter 2024 Freeman Syndicated Survey of Event Attendees. Copyright Freeman 2024.
The power of presence
80%
In-Person Events
68%
Professional
Trade Orgs
61%
Academic
Institutions
44%
Webinars
42%
Company Leaders
2026 Event Schedule
Networking, Reimagined in a World-Class Destination
This is where leisure travel intersects with MICE, bringing business out of the office and into the luxury resort experience of AVA Cancun. The venue that inspires a high-net-worth family holiday is now equally suited to a C-suite retreat.
ULTRA combines a forum of high-touch, one-to-one meetings with great networking activities, focusing on the business of luxury rather than just the transaction of travel and extending beyond the boundaries of any single consortium. Networking takes place both within the resort and at carefully selected offsite locations, intentionally designed to inspire meaningful connection and immerse attendees in a sought-after, luxury travel destination first-hand.
WED
Sep 16
Supplier Tabletop Set-up
1:00pm -5:00pm
Registration & Afternoon Activities
1:00pm - 5:00pm
Free Time
5:15pm - 7:00pm
Welcome Reception
7:00pm - 8:30pm
THU
Sep 17
Morning Activity
6:30am - 7:15am
Hospitality Desk
8:00am - 4:30pm
Networking Breakfast
8:00am - 8:45am
Main Stage Content
9:00am - 9:55am
Morning Welcome Remarks
9:00am - 9:05amTown Hall - Fixing the Broken Feedback Loop & Smashing Industry Silos
9:05am - 9:40amExecutive Keynote
9:40am - 9:55am
One-to-One Meetings
10:15am - 11:10am
One-to-One Meetings
10:15am - 11:10amNetworking Break
11:10am - 11:30amOne-to-One Meetings
11:30am - 12:30pm
Networking Lunch
12:30pm - 1:30pm
One-to-One Meetings
11:30am - 12:30pm
One-to-One Meetings
1:30pm - 3:25pmNetworking Break
3:25pm - 3:45pmOne-to-One Meetings
3:45pm - 5:00pm
Free Time to enjoy the resort
5:00pm - 6:30pm
On-Site Reception
6:30pm - 8:30pm
FRI
Sep 18
Morning Activity
6:30am - 7:15am
Free Time
7:30am - 9:45am
Hospitality Desk
8:00am - 1:00pm
Networking Breakfast
8:00am - 8:45am
One-to-One Meetings
11:40am - 12:55pm
One-to-One Meetings
10:00am - 11:15amNetworking Break
11:15am - 11:40amOne-to-One Meetings
11:40am - 12:55pm
Departure Lunch
1:00pm - 2:00pm
Main Stage Content
2:05pm - 3:00pm
Keynote
2:05pm - 2:20pmLuxury: State of the Industry Presentation
2:20pm - 2:45pmIndustry Talk: The Shoppable Stay: Monetizing the Experiential Luxury Boom
2:45pm - 3:00pm
Free Time to enjoy resort
3:15pm - 4:30pm
Offsite Immersive Experience with Sunset & Reception
6:00pm - 9:00pm
SAT
Sep 19
Departures
All Day
ULTRA Agenda Glance View
WED
Sep 16
Supplier Tabletop Set-up
1:00pm-5:00pm
Registration
1:00pm-5:00pm
Main Stage Content
- Opening Remarks
- Buyer Orientation
- Executive Panel
- Quick Fire
4:00pm-5:15pm
Free Time
5:15pm-7:00pm
Welcome Reception
7:00pm-8:30pm
THU
Sep 17
Morning Activity
6:30am-7:15am
Hospitality Desk
8:00am-4:30pm
Networking Breakfast
8:00am-8:45am
Main Stage Content
- Morning Remarks
- Presentation: Intersecton of Luxury Leisure & Luxury MICE
- Executive Keynote
9:00am-9:55am
One-to-One Meetings
10:15am-11:10am
Networking Break
11:10am-11:30am
One-to-One Meetings
11:30am-12:30pm
Networking Lunch
12:30pm-1:30pm
One-to-One Meetings
1:30pm-3:25pm
Networking Break
3:25pm-3:45pm
One-to-One Meetings
3:45pm-5:00pm
Rest & Recover Time
5:00pm-6:30pm
Reception
6:30pm-8:30pm
FRI
Sep 18
Morning Activity
6:30am-7:15am
Free Time
7:30am-9:45am
Hospitality Desk
8:00am-1:00pm
Networking Breakfast
8:00am-8:45am
One-to-One Meetings
10:00am-11:15am
Networking Break
11:15am-11:40am
One-to-One Meetings
11:40am-12:55pm
Departure Lunch
1:00pm-2:00pm
Main Stage Content
- Keynote - ALG Vacations
- State of the Industry Presentation
- Executive Panel
2:05pm-3:00pm
Free Time
3:00pm-4:30pm
Offsite Emersive Experience with Reception
4:30pm-7:00pm
SAT
Sep 19
Departures
All Day